Legal
Privacy Policy
Last updated: April 2026
1. Who We Are
A&S Veterans Bike Tours & Events ("A&S Veterans", "we", "us", "our") is a motorcycle touring company based in the United Kingdom. We are committed to protecting your personal information and your right to privacy. If you have any questions about this Privacy Policy, please contact us at: asveteransbiketours@gmail.com
2. Information We Collect
When you submit a booking request or contact us, we may collect the following personal information: • Full name • Email address • Phone number • Nationality • Riding experience level • Any special requests or medical/dietary information you voluntarily provide We only collect information that is necessary for administering your booking and communicating with you about your tour.
3. How We Use Your Information
We use your personal information for the following purposes: • To process and manage your booking enquiry • To communicate with you regarding tour details, confirmations, and updates • To coordinate accommodation and logistics where necessary • To comply with legal obligations We will not use your information for automated decision-making or profiling.
4. Legal Basis for Processing
We process your personal data on the following legal bases: • Contractual necessity: to fulfil or take steps to enter into a contract with you for tour services. • Legitimate interests: to communicate with you and manage our business operations. • Legal obligation: where we are required to comply with applicable law.
5. Sharing Your Information
We do not sell, rent, or trade your personal data. We may share your information only in the following limited circumstances: • With accommodation providers or logistics partners strictly necessary to operate your tour. • Where required by law, regulation, or legal process. Any third parties with whom we share data are required to keep it confidential and use it only for the specific purpose for which it was shared.
6. Data Retention
We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, including for legal, accounting, or reporting requirements. Booking records are typically retained for up to 6 years in line with UK legal requirements, after which they are securely deleted.
7. Your Rights
Under UK data protection law (UK GDPR), you have the following rights: • Right of access: to request a copy of the personal data we hold about you. • Right to rectification: to request correction of inaccurate or incomplete data. • Right to erasure: to request deletion of your personal data where there is no legitimate reason for us to continue processing it. • Right to restrict processing: to ask us to limit how we use your data. • Right to data portability: to receive your data in a structured, machine-readable format. • Right to object: to object to our processing of your personal data. To exercise any of these rights, please contact us at asveteransbiketours@gmail.com. We will respond within 30 days.
8. Cookies & Website
Our website may use essential cookies to ensure it functions correctly. We do not currently use tracking or advertising cookies. If this changes, we will update this policy and obtain your consent where required.
9. Security
We take reasonable technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.
10. Third-Party Links
Our website may contain links to third-party websites. This Privacy Policy applies only to our website and services. We are not responsible for the privacy practices of any third-party sites and encourage you to review their privacy policies before providing any personal information.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.
12. Contact & Complaints
If you have any questions or concerns about how we handle your personal data, please contact us: A&S Veterans Bike Tours & Events Email: asveteransbiketours@gmail.com If you are not satisfied with our response, you have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) at www.ico.org.uk.
Questions about your data?
asveteransbiketours@gmail.com